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Fast Company Design

Connor Blakley used to tell America’s biggest brands what Gen Z wanted. He’s no longer waiting for them to listen

September 2
Connor Blakley used to tell America’s biggest brands what Gen Z wanted. He’s no longer waiting for them to listen

Mark Smucker probably should have taken the meeting. In 2018, Connor Blakley, then 18, mailed a handwritten letter to the CEO of J.M. Smucker Co., the fifth generation of the Smucker family to lead the business. Blakley

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