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I questioned TWA's use of AI illustration in a branding project: here's their fascinating response

2 September
I questioned TWA's use of AI illustration in a branding project: here's their fascinating response

The Working Assembly used AI in its branding for Untold, but not in the way you might think. Last week, I wrote a critique of The Working Assembly's new identity for voice-journalling app Untold. The...

AI in designIllustrationRebrand / refreshInsight
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