The Dieline
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The DielineJamie Stark Reimagines Vintage Produce Labels and Cans as Murals for Pacific Coast Produce Designer Jamie Stark and painter Jeremy Stanger have teamed up to bring the styles of vintage produce packaging to the exterior walls of Pacific Coast Produce's facilities. The post Jamie Stark Reimagines Vintage Produce
The DielineAgrado Turns Cocktail Salt Into Bar Cart Candy Agrado’s vibrant salt rimmer packaging by origen Studio, where Mexican inspired details, playful color, gold accents, and smart reusable design turn a cocktail essential into a stylish bar cart statement. The post Agrado
The DielineCrystal Vision Takes Non-Alcoholic Drinks On a Scenic Detour CRYSTAL VISION by Young Jerks brings a fresh outdoor spirit to non alcoholic drinks with vintage inspired typography, illustrated wilderness details, and a fiery red palette. The nostalgic label design gives the modern s
The DielineRoberta’s Pizza Carefully Crafts a ‘Type Collision’ at the Core of Its Brand System Take a deep dive into the type choices Roberta's Pizza co-founder Brandon Hoy made with designer Drew Price to bring controlled chaos to the brand identity. The post Roberta’s Pizza Carefully Crafts a ‘Type Collision’ at
The DielineBRU Dresses Up for Dinner In Refresh From WeWantMore WeWantMore refreshes BRU with a table ready identity that pairs deep blue, warm gold and pearl inspired details with a newly illustrated stag, turning Belgium’s sparkling water staple into a polished part of the dining r
The DielineMay Your Pillow Always Be Cold On Both Sides With Ben & Jerry’s Freezer-Safe Pillowcases Ben & Jerry’s Ice Dreams turns freezer ready pillowcases into a playful limited edition product drop, complete with ice cream tub packaging inspired by Cookie Dough, Phish Food, and Half Baked. The post May Your Pillow A
The DielineMcDonald’s Adds Some Central Valley Flavor With Cecelia Perez-Designed ‘McMamalona’ Cups A McDonald’s campaign in California’s Central Valley taps into the Golden State's love for the lowrider scene. Working with designer Cecelia Perez and muralist Carlos Lopez, the brand added some of that local culture to
The DielineThe Battle For the Square-Circle: Trader Joe’s Fails to Dismiss Smucker’s Uncrustables Lawsuit A federal judge has cleared the way for J.M. Smucker’s trademark lawsuit against Trader Joe’s to move forward. As Trader Joe's defends its "squircle" sandwich, the dispute underscores a growing CPG battleground over copy
The DielineMother Goods Designs ‘The Most Successful Gift’ That Doesn’t Give Cancer A carton of smokes has long been a gift-giving tradition in China. Mother Goods just designed a cancer-free carton made of smoked ruby glass (and without the smokes). The post Mother Goods Designs ‘The Most Successful Gi
The DielineMother Tongue Design Builds an Indian Cookware Brand Rooted In Culture P•TAL and Mother Tongue Design bring centuries old Indian metalworking into the modern kitchen through packaging rich with material inspired color, craft driven graphics and refined typography. A thoughtful identity that
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