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Fast Company Design

In the age of AI, L.L. Bean is betting big on brick-and-mortar shopping

September 13
In the age of AI, L.L. Bean is betting big on brick-and-mortar shopping

When you step into the newly renovated L.L. Bean flagship, the first thing you see isn’t the brand’s latest collection of field coats or duck boots. It’s fish. As you cross the threshold of the 160,000-square-foot store

AI in design
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